ABOUT THE JOB
For Kalimera Hortifruti social media, digital content has also been well targeted to a specific consumer.
In its blog, we posted weekly recipes to keep the consumers engaged.
These recipes were integrated into all of brand’s digital media and were in the palm of the hand of consumers, whether it’s buying products or making recipes.
In social media, recipes is a success of engagement and audience.
Consumers not only enjoyed the content, but also shared on their personal pages and tagged their friends.