Hashtag Cosmetics – Hashtag Experience
ABOUT THE JOB
When Hashtag Cosmetics started to sell their products at the market, they realized social media was the main channel for branding awareness and we were responsible to boost the brand in social media.
Our strategy was to create a unique event inside a beauty saloon and invite popular bloggers to experience the products before anyone else.
The event was a success and results was immediate. Blogger with 3 million followers joined the event and helped Hashtag Cosmetics to increase 85% of their followers in social media.